MOKUMONO
'BUILT TO LAST'
'BUILT TO LAST'
TEAM
Concept & creative direction
POST NEON + Tom Sibma
Concept & creative direction
POST NEON + Tom Sibma
3D
POST NEON
POST NEON
3D designer
Abel Vartan
Abel Vartan
Sound design & composition
Pim Boreel
Pim Boreel
Graphic design
Ward Goes
Ward Goes
Grading
Bram Baas
Bram Baas
BUILT TO LAST, ENGINEERED TO EXCITE
Electric bicycle company Mokumono is the coolest new kid in town. Not only do their bikes look awesome, they are built locally and as sustainable as possible. By aligning our creative vision with their brand identity, we aimed to amplify the local character of the company and aimed to reinforce their commitment to sustainability.
Electric bicycle company Mokumono is the coolest new kid in town. Not only do their bikes look awesome, they are built locally and as sustainable as possible. By aligning our creative vision with their brand identity, we aimed to amplify the local character of the company and aimed to reinforce their commitment to sustainability.
The bike is engineered to excite and built to last. The production of the bike is the most essential part of the this process. We focussed on the welding part of the bike which makes this product so unique. The two parts that are the mainframe of the bike are built to last and were an important element in the video.
We digitised the production factory and the product in 3D and developed an animation video of the whole production process.